Ad SDK for developers who want to monetize their WP7 applications via advertising.
There are developers who want to sell their apps, some who want them to be free, and even more still who will want to put ads inside of their apps. The Mobile Advertising SDK is available today making is very easy for developers to generate ad revenues from their apps. The team has also released the first real-time, bid-based mobile ad exchange, allowing for revenue maximization of ad placements when they are served. Raj Kapoor has a great post talking about this release.
The SDK allow easy integration of text and banner ads into your application, and consumes ads served by Microsoft’s mobile Ad Exchange, the first bidded ad exchange for mobile.